Welcome to the online press kit for Laurie Richards
From Puff Piece to Power Pitch:
The Language Of Success
Internationally renowned speaker, strategist, and consultant Laurie Richards helps organizations transform communication and boost their bottom line
Laurie Richards is hailed by organizational leaders around the globe as a high-impact expert in business communications. From hundred-thousand-dollar to half-a-billion-dollar deals, Laurie is called upon as a trusted resource by organizations that want to close on new business powerfully, effectively, and consistently.
“If you want to win new business, diminish conflict, upgrade your presentations, and work more effectively as a team,” says Laurie, “you’ve got to improve your emotional intelligence and presentation skills.”
Laurie helps her clients become:
- More effective communicators.
- More persuasive presenters.
- More successful salespeople.
- More productive fundraisers.
- More successful teammates.
“My clients include associations, small businesses, government agencies, and Fortune 100 companies,” Laurie notes, “and this isn't the training of old that focuses on theory lectures. It's interactive, practical, and tailored to meet the needs of the audience — whomever I’m working with. The information, tips, ideas, and examples they get are specific to their needs. For instance, when it comes to new business pitches, I work directly with clients to figure out the specific, strategic way to tailor the pitch for the target company and their audience. My diverse background in advertising, public relations, communications, and psychology means organizations get little-known techniques that really work, including techniques their competition isn't using!”
Learning to Be More Than Just “Good At What You Do”
Being an expert in your field is great, but if you can’t talk about it effectively with others, you’re selling yourself — and your business — short.
“It’s not enough to be good at what you do,” says Laurie. “You have to be able to tell people about it!”
Whether clients need to upgrade an old, tired elevator pitch, close more business deals, or harness more power out of teamwork, Laurie uses her unique blend of psychology tools, communication tools, and a fun and engaging presentation style to maximize results.
“Contrary to popular belief,” Laurie shares,“communication is not talking; it's not writing; it's not even listening. Communication is saying what the other party needs to hear in order to understand your message. In today's world of infinite communication media, you have to be able to articulate your message in a way that resonates with your audience, regardless of whether you're delivering that message by speaking or writing.”
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To learn more, visit www.LaurieRichards.com.
PRESS RELEASE 12/18/2017 Laurie Richards, Hits Amazon Best-Seller List